I’m over Instagram.

For photographers like me, it just doesn't work.

Whether you have 5 followers or 500,000, it’s not a place for photographers looking to share their work with a community of thoughtful, engaged people.

Worse, it creates a toxic treadmill of insecurity and self-doubt by encouraging us to focus on follower counts, hearts and worthless comments. I’ve been there, obsessing over follows and likes.

It’s not a good place to be.

But if you’re like me, you’re always looking for ways to get better at your craft.

The goal isn’t really to gain thousands of followers and become some kind of social media king.

I want to focus on the fundamentals. To practice seeing light, color, composition, narrative. That kind of stuff.

But I know how hard it is to learn to make better pictures on my own.

So here's what I believe: that getting consistent, regular feedback (and thinking critically about other’s work) is the quickest way to make great photographs.

In 2019 I’ll be designing and building a place for photographers who believe that too.

You may be wondering what this looks like.

Here’s the secret: I don’t know. And that’s the most exciting part.

I’m going to be designing and building this app from scratch in public, in real-time.

This is a chance to have a front-row seat to how an app goes from an idea to launch.

Soon I'll be kicking this thing off.

Are you ready? I hope you'll join me.

- Nick